About
With 15+ years of experience in visual design, UX/UI, and branding, I bring a thoughtful, strategic approach to every project. I’ve worked with national brands and agencies like Amerciana Electric Power, Truist, Ulta Beauty, Tampa Electric (TECO), the US Army, the US Air Force, and Albertsons, delivering user-centered designs that balance clarity, creativity, and business goals. My skill set spans wireframes, high-fidelity prototypes, brand systems, animation, and design thinking workshops, supported by deep expertise with tools such as Figma, Adobe Creative Suite, and motion design. Whether collaborating with cross-functional teams or leading creative direction, I’m passionate about crafting design solutions that are both beautiful and intuitive.
Work Experience
2022 - Present
2022
IBM - VISUAL/UX DESIGNER
With more than 15 years of experience in visual, UX/UI, and product design, Megan combines user research, Design Thinking, and creative problem-solving to create impactful digital experiences. As part of IBM iX Baton Rouge, she partners with product managers, engineers, and stakeholders to transform complex challenges into intuitive, user-centered solutions.
Her experience includes user research, usability testing, wireframing, prototyping, and design systems for enterprise-scale products. Megan also leverages generative AI and AI-assisted workflows to accelerate research, ideation, and concept development. Most recently, she developed an AI Agent concept designed to streamline Design Thinking workshops and help teams move more efficiently from insights to solutions.
Megan is passionate about mentoring emerging designers and creating experiences that balance user needs, business goals, and innovation.
Clients: Truist, U.S. Air Force, U.S. Army, Tampa Electric, American Electric Power, Ulta Beauty, Albertsons
NIPR - VISUAL DESIGNER
Worked with a team of UX designers and business analysts to redesign a complex insurance application. Led Design Thinking workshops to gather requirements, created low- and high-fidelity prototypes, developed animations, and presented designs to stakeholders.
2019 - 2021
NIC - UI/UX DESIGNER
Designed and developed websites and applications from ideation to launch, ensuring a seamless user experience. Created wireframes and high-fidelity prototypes for government websites while collaborating in an agile team to build user-friendly digital solutions.
2018 - 2019
Pennington Biomedical Research Center - WEB MANAGER
Designed wireframes and prototypes based on analytics data to enhance user experience. Managed websites and landing pages, animated scientific decks and educational modules, and developed digital and print-ready design solutions.
2013 - Present
Megan Smith Designer - SENIOR DESIGNER
Designed various branding materials such as logos, brochures, illustrations, and infographics, as well as developing other types of digital and print collateral.
2003 - 2014
Louisiana State University - GRAPHIC/WEB DESIGNER
Collaborating with the web team, I designed graphics for the user interface of a content management system. I contributed to the entire process of launching websites and web applications, as well as developing web technologies, from conceptualization to implementation.